| The LG Group is South Korea's third
largest chaebol and is a multinational conglomerate that produces electronics,
mobile phones, and petrochemical products and operates subsidiaries like
LG Electronics, LG Telecom, Zenith Electronics and LG Chem in over 80 countries.
LG Group sponsors the LG Cup Go Tournament.
LG Group founder Koo In Hwoi established
Lak Hui Chemical Industrial Corp. in 1947. In 1952, Lak Hui (currently
LG Chem) became the first Korean company to enter the plastics industry.
As the company expanded its plastics business, it established GoldStar
Co., Ltd., (currently LG Electronics Inc.) in 1958.
In 1959, Goldstar produced Korea's first
radio. Many consumer electronics were sold under the brand name GoldStar,
while some other household products (not available outside South Korea)
were sold under the brand name of Lucky. The Lucky brand was famous for
its hygiene products line such as soaps and Hi-Ti laundry detergents, but
most associated with its Lucky and Perioe toothpaste.
In 1995, it was renamed "LG", the abbreviation
of "Lucky GoldStar". More recently, the company associates its tagline
"Life's Good", with the letters LG. |
